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April 29, 2021
A Beginner’s Guide to Keeping a Duplicate Free Database
This blog takes you through the problems that bad data can cause your business in terms of inefficiencies, loss of…
April 27, 2021
What Are the Biggest Challenges Within the Enterprise Software Industry? Godard Abel Has the Answer
Table of Contents I. Challenges within the enterprise software industry II. Building G2: one category at a time III. Godard’s…
April 22, 2021
Steve Lucas: Data Quality and the Engagement Economy
Table of Contents I. The Engagement Economy and the Customer Experience A. Engagement Marketing B. Understand the Customer C. Customer…
April 16, 2021
Henry Schuck: Utilizing Intent Data in Your Go-To-Market Requires a Culture of Fast Lead Follow Up
Table of Contents What is Intent Data? Why should companies prioritize incorporating Intent in their GTM? Are companies prioritizing webform…
April 8, 2021
#ArtztOnData: The ROI of Data Orchestration
It’s axiomatic that an investment in information technology (IT) must bring a return. If we spend a dollar on a…
April 8, 2021
Data Orchestration and Business Automation
Recently, I was contemplating the explosion in the term “ops” in the business world. You’ve got marketing ops, sales ops,…
February 11, 2021
#ArtztOnData: Data Orchestration and Process Orchestration in RevOps
RevOps, the new concept gaining traction in sales and marketing departments, synergizes people and technology to streamline operations.
February 5, 2021
#ArtztOnData: Fitting Data into RevOps Frameworks
Revenue Operations (RevOps) is gaining traction in companies that want to realize revenue growth and improve customer engagement.
February 1, 2021
The Impact of Data and Operations on Customer Success
Nick Mehta offer great insights into Customer Success and the role of data in the realization of important area of…
January 28, 2021
#ArtztOnData: What a Real Customer Data Platform Is All About
With data orchestration and data quality as core elements of a strategic CDP plan, stakeholders will be able to discover…
January 25, 2021
#ArtztOnData: Understanding the Role of Data in RevOps
In this blog, Russ explains how RevOps can cut down on operational overhead for the departments that make revenue happen…
January 24, 2021
#ArtztOnData: Data Exchange for Sales and Marketing Data
Data exchanges allow sales and marketing data managers to discover relevant, actionable data sets for successful Account-Based Marketing (ABM) campaigns...
