Cleanse
Prevent
Route
Enrich
Capture
August 26, 2019
10 Steps to Reduce Bad Data in Marketo
10 Steps to Reduce Bad Data in Marketo Keeping your Marketo Instance free of bad data is an important part of marketing operations, but maintaining…
Read More
May 19, 2019
Enable Buyers with a Next-Level Marketo Nurture Program
Conventional nurture takes a set of leads on the same predetermined content journey with the goal of making them sales-ready, but nurturing successfully shouldn’t be…
Read More
December 14, 2018
Marketo API’s with Sanford Whiteman
How to Use Marketo APIs Marketo Champion Sanford Whiteman, author of the TEKNKL blog, is a seen-it-all web, database, and systems architect based in NYC.…
Read More
June 12, 2018
MARKETO: Prevent Duplicates in Marketo & Salesforce Through Web Submissions and List Imports
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
Read More
May 7, 2018
How To Remove Duplicates Using DMS Cleanse For Marketo
In this video, John Kosturos discusses an issue faced by most Marketo Admins; keeping the size of their database in compliance with the price that…
Read More
April 23, 2018
How to Prevent Duplicates in Marketo
Duplicate data is a problem for many departments, especially marketing. Marketers are constantly looking for ways to be more effective and efficient, and that can…
Read More
April 13, 2018
MARKETO: Merging – Lead Surviving Field Value Rules
JTNDJTIxLS0lMjBUaGUlMjBzY3JpcHQlMjB0YWclMjBzaG91bGQlMjBsaXZlJTIwaW4lMjB0aGUlMjBoZWFkJTIwb2YlMjB5b3VyJTIwcGFnZSUyMGlmJTIwYXQlMjBhbGwlMjBwb3NzaWJsZSUyMC0tJTNFJTBBJTNDc2NyaXB0JTIwdHlwZSUzRCUyMnRleHQlMkZqYXZhc2NyaXB0JTIyJTIwYXN5bmMlMjBzcmMlM0QlMjJodHRwcyUzQSUyRiUyRnBsYXkudmlkeWFyZC5jb20lMkZlbWJlZCUyRnY0LmpzJTIyJTNFJTNDJTJGc2NyaXB0JTNFJTBBJTBBJTNDJTIxLS0lMjBQdXQlMjB0aGlzJTIwd2hlcmV2ZXIlMjB5b3UlMjB3b3VsZCUyMGxpa2UlMjB5b3VyJTIwcGxheWVyJTIwdG8lMjBhcHBlYXIlMjAtLSUzRSUwQSUzQ2ltZyUwQSUyMCUyMGNsYXNzJTNEJTIydmlkeWFyZC1wbGF5ZXItZW1iZWQlMjIlMEElMjAlMjBzcmMlM0QlMjJodHRwcyUzQSUyRiUyRnBsYXkudmlkeWFyZC5jb20lMkY4THBOdDY1eTkyQ1hibW9kekJRbnJFLmpwZyUyMiUwQSUyMCUyMGRhdGEtdXVpZCUzRCUyMjhMcE50NjV5OTJDWGJtb2R6QlFuckUlMjIlMEElMjAlMjBkYXRhLXYlM0QlMjI0JTIyJTBBJTIwJTIwZGF0YS10eXBlJTNEJTIyaW5saW5lJTIyJTBBJTIwJTIwZGF0YS13aWR0aCUzRCUyMjcyMCUyMiUwQSUyMCUyMGRhdGEtaGVpZ2h0JTNEJTIyNDgwJTIyJTBBJTJGJTNF
Read More
April 13, 2018
MARKETO: Merging – Master Record Rules
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
Read More
April 13, 2018
MARKETO: Merging – Matching Rules
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
Read More
April 13, 2018
MARKETO: How to Remove Duplicates & Dirty Data
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
Read More
