Steve Lucas – CEO of Marketo “Data quality and Marketo go hand in glove” In this video, Steve Lucas -CEO of Marketo- discusses precision marketing data quality and driving real ROI from your marketing…
Dory Viscogliosi of Datto, Inc. – RingLead Helped Us With Duplicates, Routing, and Lead-to-Account Matching In this video, Dory Viscogliosi of Datto, a cybersecurity and data backup company, tells us how her organization transformed…
Kim Wieczner of Bullhorn – We Used RingLead to Remove 200,000 Duplicates In this video, Kim Wieczner of Bullhorn, a cloud computing company, describes how RingLead helped her transform her data by finding and…
Watch: 12 experts share their thoughts on the role that data plays in marketing “Data Quality is the Starting Point to Precision Marketing” – Steve Lucas, CEO of Marketo We asked twelve MarTech experts…
This is a guest post by Laura Maker, Director of Professional Services at Cloud for Good. Cloud for Good specializes in helping non-profits and higher education institutions realize the transformational value of Salesforce on their…
A strong organization can generate up to 70% more revenue than an average organization purely based on the quality of its data, according to SiriusDecisions. Data is your organization’s most important asset. It is unique…
A data quality checklist is often used by companies that want to utilize a tool that will locate and fix any errors related to data entry. The everyday nature of dealing with data, including entering…
If you were asked to share one inspirational thought about data, what would it be? From tech leaders to data ops experts, many people have shared thought-provoking quotes about data. Here are just a few…
Data quality is never an accident. However, most companies discover data issues randomly. According to the an Experian benchmark report, “Most organizations say data quality issues are detected when reported by employees, customers or prospects,…
Joseph Morgan, President and CEO of Standard Register, once said, “If you have the right data at the right time, you can absolutely accelerate your business.” Real time, clean, constantly-changing data will get you ahead…
Data quality is essential, whether you’re a small startup or a multi-billion dollar organization. Nothing can undermine or torpedo revenue, employee satisfaction, or company growth more, than having bad data. According to SiriusDecisions: “The major…
Data is the foundation of any business. CRM and marketing automation are merely vessels, and it is the data they contain that is the true treasure. It’s the single most critical element when it comes…
It might come as a surprise, but studies suggest that over 30% of the records in your database right now are duplicates or inaccurate data. Imagine how much time your sales team is wasting managing…
Cleaning up your database is a dreaded and mundane task that almost all Salesforce Admins avoid. Data quality is tricky; you might fix a problem on a surface level, but if you don’t attack the…
Duplicate data is a problem for many departments, especially marketing. Marketers are constantly looking for ways to be more effective and efficient, and that can include an automated approach to dealing with duplicate records in…
You deduped your database. Now what? Like anything else that requires ongoing maintenance–think cars, homes, computers–you’ll need to routinely clean your database in order to keep it in its best, most valuable state. But how…
Welcome back, data provocateurs! This recording is the second segment of our data discussion with Tom Redman about his new book, Getting in Front on Data. Tom discusses different themes about becoming a data-driven business, and…
There is more data than ever. How do you use it? Technology, software, and data have converged to propel the world into the Digital Era. Artificial intelligence and the Internet of Things have made machines…
Does your sales team waste large portion of the day researching contact information? Every salesperson knows this pain. Good quality contact information is hard to come by, especially for B2B selling. Capture is a simple…
If you’ve ever attended Dreamforce, you’re probably as excited for October 4-7 as the RingLead team. Dreamforce is the epicenter for all things CRM and data quality, and businesses arrange their entire yearly agenda around…
Good customer data is hard to find and maintain. If you look at sales reps’ stats, you’ll find that more than 20% of their time is consumed doing research and finding data. But data is…
Did you know that over 30% of the current records in your database are either duplicates or just bad data altogether? Imagine how much time your sales team is wasting managing those useless leads. Data…
Ideas might be a dime a dozen, but coming up with a truly great business idea is no easy feat. Where do you start? How do you develop a concept that will solve a problem…
As a marketer, I understand the impact that bad data can have. From sending emails to the right contacts, to the inability to measure and generate reports, it can be a struggle. The hardest step…
Do you ever wonder how you rank for data quality? We asked that same question and it inspired us to create the first annual Data Quality Benchmark Report. In collaboration with B2B Fusion Group, we…
