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Software as a Service, commonly abbreviated to SaaS. It’s one of those tech terms that just seems to blend together with the dozens of other tech buzzwords that come out each year. Nobody cared about “the cloud” until Apple used it to basically give your phone another hard drive and it seems that nobody outside the tech business world even knows, much less cares, what SaaS is.

But SaaS is a massively growing market. In 2012, the industry was predicted to grow to $22.1 billion by 2015. The SaaS market exceeded that and is now predicted to reach over $36 billion next year.

For those not in the know, SaaS is a type of software delivery in which the software is licensed on a subscription and hosted on the end of the SaaS provider, so the customer doesn’t have to download any complex programs, nor host any large data on their end and on their server.

But here’s what makes SaaS products so special:

  • Lower cost – With no new bulky servers to build and install, no software to install on every single computer in the network and no need to have somebody in charge of managing it all, there’s virtually no startup cost for implementing SaaS tech. Locally hosted software can be costly to install and might even need an outside “expert” to come in and keep track of everything and make sure the software runs smoothly. But with SaaS, all of this is done on the provider’s end.
  • They’re ready to go – Along with a high startup cost, locally hosted software takes time to implement across a network. Since the software is ready to go in a SaaS environment, once the license is paid, a user can immediately log in to the new software and as long as they know how to use it, get started immediately.
  • They work anywhere – Since these products aren’t hosted in your own spaces and accessed over the internet, they’re available anywhere that the internet is. As long as there’s a login and an internet connection, SaaS products are ready to go in nearly all circumstances.
  • All the hard infrastructure work is done on the provider’s’ side – All future updates and maintenance are done by the provider and can be accessed by the user in real time as they’re patched in. The user never has to worry about allocating resources to fix any problems or install and implement patches.

If you’re looking for a SaaS product that will keep your data clean, enriched and efficient, consider RingLead DMS. RingLead does all the maintenance and hosting work for you, so you can spend more time keeping your data clean instead of worrying about wires and software bugs.

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