Knowledge is power. In the sales industry, there are thousands upon thousands of different books, videos and publications to choose from; so we decided to help narrow it down.
In this article, you’ll find resources that should be in every salesperson, professional, business owner and sales manager’s arsenal. These are great books, ebooks and movies covering every aspect of our industry. They are motivational, informative and they contain tons of tips, tricks and techniques you can use in your own selling stories.
Author: Daniel H. Pink
Everyone is now a seller – someone who persuades others to take action – but best practices have changed since the days of slimy used car salesman. This book teaches specific traits and techniques that will improve your sales, and might also improve your life.
Author: Jeffrey H. Gitomer
A book that addresses sales with a lively combination of humor and professionalism to help salespeople get their feet in many more doors. For those who are running into dead ends, stale leads, price objections, and unreturned phone calls, Gitomer has created The Little Red Book of Selling to show them how to get past the usual obstacles and sell their products and services with new zest and vigor.
Author: Grant Cardone
Not so much about the theory of closing a deal, but exactly how to close the deal. This survivor’s guide contains plenty of techniques and different types of closes you can use throughout your career.
Author: Robert B. Cialdini
This book explores the psychology of why people say yes and how to apply these findings to others and your own life and career. If you’re interested in the fields of behavioral economics, evolutionary psychology and game theory, this one’s for you.
Author: Stephen Schiffman
This book addresses why cold calling is still a central element of the sales cycle and where to find the best leads. Updated with new information on e-mail selling, refining voicemail messages, and online networking, his time-tested advice includes valuable discussion points that you’ll need to cover in order to effectively present your product or service and arrange a meeting.
In working with sales experts, there are some great ebooks covering sales as well.
In this ebook, RingDNA asked 14 bestselling authors, sales coaches and CEOs (including our own VP of Sales, Jaime Muirhead) to reveal metrics that they feel are essential to crushing quota and driving growth.
This ebook by Likeable Advertising and RingLead shares firsthand how a fast-growth startup can grow sales 200% in the first six months with referral selling.
As shared in the ebook, referral selling is an effective sales strategy because it utilizes a crucial asset: your past and existing customers. Noel Ledesma, co-founder of fast-growth startup Likeable Advertising, shares how he used referral selling to achieve success. With this guide, you’ll have the processes necessary to implement and roll out referral selling at your organization, and take it to the next level.
For the first time ever, HubSpot has launched an industry report focusing exclusively on sales.
Hubspot surveyed thousands of sales professionals and collected and organized the data to cover sales/marketing alignment, software and tools, challenges, and 2014-2015 priorities. We found the insights on data particularly interesting.
Get more insights and ideas from this free report.
Sphere of Influence Selling is all about sales engagement. It fosters, promotes, and incentives a prospect to want to engage with you to get the sales process moving. In this ebook created by RingLead Co-Founder and sales veteran Dan Hughes, you’ll learn the everything there is to know about Sphere of Influence Selling, including how to implement it at your organization.
Now the fun part…here’s my list of the top movies for every salesperson.
Tom Cruise stars as a high-powered pro sports agent who has so many clients he can’t really care about any of them. He gets fired from the top sports management company and has to sell himself to the worlds best athletes and work up the ladder again.
The classic story of a 19-year-old named Seth who gets a daytime job as a broker with a Long Island, N.Y., bucket shop that sells worthless or dubious stocks with high-pressure telephone tactics. When most people think of sales, they think of this movie!
When an office full of New York City real estate salesmen is given the news that all but the top two will be fired at the end of the week. The ultimate ABC movie, including the epic speech by Alec Baldwin found above.
On the Wall Street of the 1980s, Bud Fox is a stockbroker full of ambition, doing whatever he can to make his way to the top. For one of the ultimate movies on power, ambition and sales, check this one out.