In this ebook, learn the importance of managing your data with the same attentiveness toward all other strategic assets. Dirty data creates frustration, inefficiency, and loss of confidence (eg. dismal user adoption) in the systems themselves. It can affect each department and group of stakeholders in a very different way, but unless there is a “State of Our Data” address, the problem is not brought to the forefront of the organization’s collective psyche.

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