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TIP SHEET

Lead Routing 101

Lead routing is the process of matching new leads with the correct person or channel to take appropriate action – the faster the routing to the right person, the better the results.

RingLead’s data orchestration platform enables you to automate your complex routing processes to quickly trigger campaigns or a direct contact from the rep.

Are you needing a complex lead assignment/ routing model but can’t find a solution the meets the needs of your business?

Lead Routing 101

Download our Lead Routing 101 tip sheet to learn how RingLead can help you:

Understand the components of lead routing so you can harness the explicit and implicit data and data segments within your org
Reliably and accurately route leads to the appropriate owner swiftly
Adjust your routing quickly and easily to accommodate changing staff, account structures and market conditions
Establish customizable conditional rules based on the specific strategic requirements of your business.

Lead Routing 101

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