What Data Mining and Doctor Who Have in Common

What do data mining and Doctor Who have in common? With the new season of Doctor Who starting August 23rd, it got me thinking about this question. Let’s start with data mining. Some companies sell different versions of a database or subscription service based on your location. They determine your location based on your computer’s…

Understanding Database Normalization Basics

Database normalization is something that is often overlooked when it comes to creating a data quality plan and working with the data. All too often, overworked database administrators simply brush off the thought of normalizing their databases, calling it something that is just a luxury – a task that you might worry about as an…

The Goals For Data Mining Techniques In CRM

Data mining is simply the acquisition of information that is already present in your CRM (Customer Relationship Management System) that is intended to be utilized for marketing, customer service, customer informative services and similar applications. It is important that you first determine just what your purpose is in wanting to glean the data so you…