With 300 million users, LinkedIn has become the network of professionals worldwide. 40% of these users check the network daily, and with three million company pages and 2.1 million groups, there’s plenty for users to do, but how can users make the most of LinkedIn? Here are the 10 easiest ways to optimized your LinkedIn profile.
People want to see what you look like. Having a professional headshot helps when networking in person and helps to make your profile more personable. And when we say professional headshot, we don’t mean your company logo, a photo of your dog or a picture from the last family reunion or happy hour.
Social Media Examiner recently released their annual social media study to learn how 2,800 marketers use social media to grow and promote their business. I love these reports, not only because they provide insights to marketers such as myself, but because they demonstrate the power of what strong, smart data can provide.
I encourage you to read the 50-page report here, but for a taste of the good stuff, here are the key stats.