Improve Sales Productivity with These CRM Tips

Most CRMs, whether it’s Salesforce, Microsoft, or any other, come as an out-of-the-box configuration that may not be conducive to your ideal sales workflow. You can get all of the reminders and emails and pings and different noises that your CRM has to offer, however, these distractions are one of the biggest sales productivity killers…

How to Build a Lead Scoring Program [INFOGRAPHIC]

According to Lattice Engines, over 44% of marketers are using lead scoring. Chances are, you’ve heard about lead scoring. It’s the process of measuring the engagement your prospects show for your content, apps, sites and even sales outreach. If you nurture these leads with content, and score their engagement, they’ll stand a better chance of…