3 Quick Tips to Qualify a Sales Lead

There are many factors that play a big role in lead qualification. For instance, lead qualification and buyer personas can go hand in hand. What value do buyer personas bring to your sales efforts? Understanding the buyer persona is something that has become a lost art with more of the prospecting process being done via…

Sales Success: How to Get 1% Better Everyday

As part of my 12 Guiding Principles, this sales success strategy has helped me stay focused on continuous improvement without getting overwhelmed. I took this from the book, Raving Fans, by Ken Blanchard. The book is focused on creating raving fan customers by going above and beyond the basics. There are three core areas: 1.…