Datto Success Story
Using Normalization to Enable Routing | Datto Inc
Dory Viscogliosi discusses the need for data normalization to route leads properly.
Dory Viscogliosi (Senior Global Marketing Operations Manager at Datto, Inc) routes leads based off area codes and state, requiring these fields to be standardized within the database.
The RingLead platform allowed Datto to normalize and route a lead in one simple process.
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